What is the Venue Tech Collective?
The Venue Tech Collective has been conceived to support technology suppliers in educating Venues to better understand how technology can enhance their business. Digital Transformation is known to have phenomenal results, however without experience and knowledge the path can be difficult at the best of times.
VTC focus’ on supporting Venues primarily that wish to implement technology that best drives their overall strategic objectives. From optimising internal processes through to experiences received by organisers and visitors.
Initially an advisory company bringing together venues and tech suppliers – VTC currently works with venues on transformation projects and tenders in addition to educating sales teams to aid venue sales growth.
During 2020 our vision and technology roadmap will included launching our own community platform to help navigate your digital journey.
With a continuous flood of technology, in a fast paced environment it is all too easy to become confused as well misunderstand what components are most suitable for your business.
From Venue & Event management software, Venue WiFi, Venue Websites, Marketing automation, Analytics & Data, Digital Signage, Venue Seating, Online Bookings, the rise of supplier platforms that will challenge and support Venues PSL’s, EPOS solutions, hot-desking, phone charging, security, lighting, AI, – there’s a lot going on…
Typically (but not always!) within a venue environment the front line teams lack opportunity and time to explore, source and keep up to date with innovative solutions that enhance customer experience and grow their venue sales.
VTC supports Sales, FM Operators, Venue Directors, GM’s, event managers, IT and senior teams during this transformational journey.
It is near impossible to try and sell technology to a venue – 95% of their remit is to sell space so they have little time to be sold too.
Anyway, where would you even start?
With a continuous flood of technology in a fast paced environment it is all too easy to want to launch a product or brand without actually understanding the diversity of venues and events so therefore education is a key aspect for them.
From Stadiums, Exhibition Halls, Conference centres, Event Spaces, Unique Venues, Hotels, Restaurants, Wedding Venues, Castles, the list goes on…
Typically within a venue environment the front line teams lack opportunity and time to explore, source and keep up to date with innovative solutions that can enhance and grow their venue sales.
VTC addresses the above challenges by supporting and bringing together Sales, Venue Event Operators, Venue Directors, GM’s, IT and senior teams during your transformational journey.
With a combined 35+ years experience we bring a wealth of knowledge in venue sales, operations and strategy – we are the driving force behind VTC!
We work with world renowned venues and technology vendors to successfully implement transformational technology.